Ericsson Telecom 2010

After two successful road shows in 2008 and 2009, Ericsson Telecom took to the road again in March 2010, this time with a completely new theme, exhibition and image.

The show targeted Europe’s big telecom companies and also travelled to North Africa and the Middle East. Visitors were invited to watch the next generation in mobile networks operating live, in a specially constructed, sound isolated glass showcase with its own cooling system. There was also room in the trailer for a seminar area with seating for 20 and a lounge for smaller group discussions.

Ericsson’s road show was a major success – for the third year in a row.